Build. Invest. Innovate Succeed
Mission
With integrity, honesty, professionalism, creativity, and quality, we design, contract, and manage residential, retail, commercial, and leisure developments that provide immediate value and long-lasting importance to our customers, business partners, and the community.
Vision
To continue to shape the UAE’s real estate market with innovative designs and world-class structures that create a positive impact on the community while expanding into new markets.
Values
SOBH's success is guided by our core values:
• Integrity
• Honesty
• Professionalism
• Quality in thoughts and actions
• Pursuit of excellence
SOBH Group
In 1977, Saleh Omer Bin Haider established SOBH Group with a clear business strategy to penetrate the real estate development industry.
In the early years, Saleh Omer Bin Haider launched many sole sources designed, planned, engineered, and constructed residential buildings in Dubai, Ajman And Sharjah in UAE. Each of these residences displayed a unique style and design that stood the test of time.
SOBH Group introduces a new concept of living which provides fully integrated development projects that combine residential, administrative, warehouses and commercial buildings in one place to help our customers enjoy a more convenient life.
Sectors
Our sectors
Real Estate
SOBH Group invests in premium real estate developments, offering residential, commercial, and investment properties that define modern living while honoring architectural heritage.
Development
Properties
Investment
Equestrian & Stables
With Bin Haider Stables, SOBH Group nurtures the equestrian spirit, providing riding schools, horse boarding, and elite training programs for riders of all levels.
Stables
Equestrian
Training
Hospitality & Tourism
From luxury hotel apartments to curated travel and leisure experiences, SOBH Group redefines hospitality with world-class service and comfort.
Hospitality
Hotels
Facilities Management
Providing property maintenance, security, and infrastructure support, SOBH Group ensures seamless facility operations for businesses and residential properties.
